Demandware is now Salesforce Commerce Cloud (SFCC). It’s part of the Salesforce product portfolio which is in line with the upcoming technologies in the e-commerce market. The platform’s capabilities have been extended to include Customer Relationship Management (CRM), marketing and customer service for both existing and new clients. Most enterprise-level merchants go for Salesforce Commerce Cloud. Why? It supports both tailored content to groups of customers based on their purchase behaviour and personalisation via Salesforce’s Einstein, the AI-driven CRM engine.
Can chatbots in your e-commerce store talk and think like humans? Yes. They can double up as virtual shop assistants who speak in a friendly, helpful manner to your customers. If your online store’s chatbot knows about your product inventory and customer’s order history, then it can effortlessly make product recommendations specific to your customer’s needs. Eventually, this creates a good customer experience over the long-term. Our human conversations include a variety of complexities. For example, a customer with an
Shopping online just got more personalized and highly specific with AI-driven chatbots. Did your customer order wrong size shoes? If you’ve built a chatbot for your e-commerce store then it can effortlessly suggest the right shoe size for your customer based on their purchase history. Yes, the chatbot is now a virtual shop assistant for your e-commerce store. It can converse, understand, find answers and give suggestions adding value to your customer experience, 24×7. So, where do you start? You’ll