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Product Taxonomy and Website Navigation – a healthy or a sour relationship

For a long time I had been thinking of writing my thoughts on this. In my long consulting career working on and leading WCM, PIM or MDM projects, I have always come across this million dollar question from every client; Should your product taxonomy, be it in PIM, MDM or WCM be the exact replica of the website navigation i.e. the taxonomy/classification hierarchy that we want our end user to navigate while finding products? A consultant’s answer is

A Resurgence of Integration Solutions

Are we seeing a renaissance in the middleware space? It definitely does seem so. If the recent $6.5 Billion acquisition of Mulesoft by Salesforce is any indicator the middleware space is definitely not dead. I got my middleware creds working for Cast Iron which eventually got acquired by IBM. Cast Iron was founded in the ashes of the dot com ruins. Indeed successful companies have been founded when the dark clouds are swirling, typically those with a disruptive solution offering.

What can you learn about implementing Artificial Intelligence solutions from popular Indian dish, Butter Chicken.

AI is changing the fundamental structure of every industry in areas ranging from agriculture to cybersecurity to commerce to healthcare, and more. We’re also interacting with technology in new ways, from giving voice commands to appliances and personal assistants to playing advanced gesture-controlled video games, We are not used to seeing people reading newspaper while driving but this scene is not that far from being a reality as self-driven cars are moving closer and closer to reality. AI based on

Listen to Zorang Co-Founder Sumit Kapoor speak at {API:World} 2017 at San Jose, CA on Sep 27

{API:World} is the world largest vender-neutral API conference. Listen to Zorang Co-Founder Sumit Kapoor speak on “Role of APIs in the World of Rising Machine Self Awareness and Cognitive Systems” at San Jose, CA on Sep 27, 2017.  With the growth in machine learning, neural networks, cognitive systems, self-driving cars, the importance of APIs will only grow. The neural networks can only get better when they are fed data from millions of independent data points. These independent data points

Artificial Intelligence: Role of APIs in the World of Rising Machine Self Awareness and Cognitive Systems

Artificial Intelligence (AI) as a word was coined in the 60s by John McCarthy, however the fundamental concept of a non living entity’s ability to perform deductive reasoning and hence being “Artificially Intelligent” has been around since the time of Aristotle. AI research in the modern times has been going on since the early days of computers. We have all experienced some form of AI whether it is in Excel spreadsheets ability to magically copy and apply formulas across our

PIM Vs CMS: The tough job of selecting a tool for Content Enrichment for Commerce

If this question was asked few years back, the answer most likely would have been Web Content Management (WCM or CMS). But today with the changing landscape of eCommerce and the tools available, this answer is not that simple. There are a lot of factors that influence this decision and makes it a complicated evaluation that organizations have to do and finally decide whether to invest in a Product Information/Content Management (PIM/PCM) or WCM. Traditionally most product companies have either been storing product

Five Ways how retailers and businesses can incorporate Location Based Marketing in their Digital Marketing efforts

People’s buying habits are changing by the day and it’s difficult for retailers to keep up with the ever-increasing expectations of their customers. More and more people are buying online whether it is apparel, electronics, toys, grocery etc. with only occasional trips to malls and retail locations when they want to return something or need something the same day. People have stopped going to physical stores for touch and feel experience, window shopping and long weekend sales mainly because the online experiences are such

The Retailers Dilemma – competing with Amazon and winning

I have been an Amazon customer from the beginning and it is just amazing how far they have come from the humble beginnings of selling books online. Today you can buy everything from baby diapers to high-end electronics and everything in between. They built such a massive infrastructure that they began selling the excess capacity to customers through AWS and built an entire new line of business, which will probably start generating more profits than from sales on their online

When Zorang met Ziggy! Zorang at Akeneo Partner Summit 2016.

Last week Ziggy hosted Zorang and 27 other partners from 7 countries for it’s Annual Akeneo Partner Summit in it’s hometown Nantes, France. There were Ziggies everywhere, on welcome desk, on stairs, on the stage and in Akeneo HQ 🙂 Zorang was fortunate to join and be part of this great event and to meet the Akeneo family and the partners from all around the world. The Summit started with Partner dinner hosted by Akeneo and then a day full of

Akeneo releases PIM version 1.6

Akeneo released much awaited version 1.6 of it’s open source PIM. Akeneo 1.6 contains lot of improvements as compared to it’s current version and Zorang is excited to be working with it’s latest version for a client implementation. There are many new and much awaited features that Akeneo 1.6 offers in addition to bug-fixes. Akeneo now natively has a support for Microsoft Excel files for import and export. There are significant improvements to the rules engine in this release, namely: There are multiple new